Chelsea Mergy
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ghSMARTadidasPoint B.inTulsaCalaton
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Hi, I'm Chelsea

I’m a creative marketing brand builder with a passion for consumers and data driven growth.

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Program Manager
Brand Marketer
Marketing Strategist
Marketing Leader
Let's Work Together
About me

As a seasoned Marketing leader, I've built and managed marketing programs for diverse businesses, from global enterprises to nimble startups.

With experience across global enterprises, startups, agencies, and professional service firms, I bring a versatile skill set to building and scaling high-impact marketing programs. My sweet spot? Where brand strategy, consumer experience, and data-driven growth converge. I’ve led go-to-market strategy, EVP development, digital campaigns, social media, content marketing, and full-funnel programs that attract and engage consumers. I’ve built teams, launched new functions, and scaled communities, from the ground up. At my core, I’m passionate about understanding human behavior, crafting compelling narratives, and using data to drive meaningful results. I thrive in fast-paced, evolving environments and love collaborating with smart, values-driven teams to build what’s next.

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Top Skills

  • Strategy Development
  • Brand Marketing
  • Program Management
  • Employer Branding

What I do

  • Brand Builder
  • Marketing Leader
  • Program Management
  • Talent Brand Marketing

Industry Experience

  • Apparel and Footwear
  • Advertising
  • Professional Services/Management Consulting
  • Talent Acquisition & 
Recruiting Staffing
  • Healthcare & Insurance
  • Non-Profit

EDUCATION & Certifications

  • Purdue University, Bachelor of Science (B.S.), Sales Management
  • Project Management Certification, Portland State University
  • Marketing Certification, HubSpot
    Google Analytics (GA4) Certification
Technology Experience
  • Google Product Suite: GA4, AdWords, Tag Manager, Looker, etc.
  • Power BI
  • HubSpot, MailChimp, Active Campaign
  • Webflow, WordPress, & Wix
  • ATS platforms: Bullhorn, Taleo, Lever, Greenhouse
  • LinkedIn Campaign Manager
  • Figma, Canva
  • Asana
  • Hootsuite
Work

Select Companies I've Worked For

logo ghsmart
ghSMART

Global Leadership Advisory Consulting Firm. In 2025, the firm was recognized as one of America's top consulting firms by Forbes Magazine Vault & Great Places to Work.

adidas logo
Adidas

Adidas is a global $18B German athletic apparel and footwear brand.

Point B. logo
Point B Consulting

Point B is a global Management Consulting Firm. In 2019, Fortune Magazine recognized Point B as one of the US’ best management consulting workplaces.

inTulsa logo
InTulsa

inTulsa is an economic development and talent advisory arm of the $5B George Kaiser Family Foundation.

Calaton Systems logo
Calaton Systems

Calaton Systems is a professional software development agency.

What People Say

“Working with Chelsea has been a wonderful experience”
Working with Chelsea has been a wonderful experience - she was building out a marketing function from scratch while I was building out a talent function at the start of our company's growth. As we partnered together on projects and campaigns, she was consistent and thorough and always delivered quality work. Through her innovative efforts, we were able to exceed our targets for filling our talent pools with high quality candidates for the year, as well as exceeded expectations for our event/programmatic application targets. –
Sally

Sally Hubbert

Director of Talent Pipelines, inTulsa

“Chelsea is such an awesome manager of people, priorities, projects.”
I was constantly amazed at her ability to create vision and order out of complex situations and demands. Not only did she make sure our team hit our goals and continue to build energy and value, but she also placed a priority on my own goals and professional development. I would highly recommend Chelsea to anybody and would happily work for her again.

Spencer Knowles

Recruitment Marketing Strategist, Point B

“She gave our services purpose, presence, and relatability for potential clients.”
Chelsea is an amazing marketing leader and consultant. She came on to lead the brand refresh for our existing company and led the effort creating our brand for the new company. She gave our services purpose, presence, and relatability for potential clients. Further, she developed a marketing strategy enabling us to expand our service offerings without diluting our current brand. Lastly, Chelsea was an invaluable thought partner in building out our business strategy and an effective leader in guiding the maturation of our business development and talent acquisition capabilities.
Jaime

Jamie Robinson

CEO, Corvus Inc.

“Chelsea has an incredible ability to balance strategy with execution. ”
Chelsea is an employer branding expert and absolute pleasure to work with. From content procurement, creation, and copy editing to employer brand overhaul and redesign, Chelsea has an incredible ability to balance strategy with execution. Her unique perspectives on social media content development and candidate experience have motivated positive change in our methods of attracting and nurturing top talent. Chelsea is a wonderful thought partner and coach on employer branding and social media, which is a topic that often meets resistance and discomfort. I would highly recommend Chelsea for employer branding projects and work in this space that needs exceptional quality, passion, and efficiency.
Esther

Esther Batty

Talent Acquisition Director, Point B

“Chelsea's success comes from her ability to work in a fast-paced, ever changing environment.”
Chelsea is a very detail oriented and knowledgeable brand marketing professional. During her time at adidas, Chelsea was successful in implementing several new event marketing initiatives while managing the consumer events team. I think that much of Chelsea's success comes from her ability to work in a fast-paced, ever changing environment. Working with Chelsea was an absolute pleasure.
Mollie

Mollie Jacobson

Sr. Events Manager, adidas

“Chelsea is known for her great work ethic and an orientation for service”
Chelsea was lauded by her clients for the positive results they achieved through her leadership in the development of a first time Marketing Kick Off and Marketing Communications program. These strategies were produced to support a $30M corporate-wide program. In addition to the client's satisfaction in the end result, Chelsea is known for her great work ethic and an orientation for service in her consulting approach.
Julia

Julia Klasson

Senior Principal Consultant, eloyalty

“She manages to move mountains while exuding a sunny disposition that helps her create valuable relationships and work with a wide array of personalities with ease.”
Chelsea is one of those rare co-workers who performs at a consistently excellent level while still being a genuine pleasure to work alongside. Her dedication, loyalty, integrity and work ethic are impressive, and she manages to move mountains while exuding a sunny disposition that helps her create valuable relationships and work with a wide array of personalities with ease. Chelsea's marketing knowledge, technical/computer savvy and skills are second to none. Multi-tasking and deadlines are a way of life for her. She is undaunted by creating complex plans and briefings, managing global projects, and working with top brass, all while keeping clients delighted and fully in the loop.

Brooke Preston

Sr. Account Executive, Waggener Edstrom

“As a leader Chelsea brings strong critical thinking ability”
Chelsea has been a trusted advisor and critical builder for 2 major programs over the last 5 years. The role Chelsea played required building our marketing foundation from scratch. The work entailed building a strong marketing foundation starting with building the brand. As a leader Chelsea brings strong critical thinking ability to develop long term marketing program strategy for B2B and B2C and translate the strategy to a tactical actionable plan to begin execution. After a strong marketing foundation she has driven specific additional activities such as advertising campaigns, social media management, job board management, creative content for campaigns, and analytics. Chelsea delivers super high quality for every deliverable she touches and thinks through every detail to ensure your marketing programs are a success.
Meg

Meg Thomas

Managing Partner, inTulsa

“It is rare to come across a remarkable talent like Chelsea.”
With her keen ability to always focus on the candidate experience, she produces excellent quality work that has taken our recruitment marketing and brand awareness to amazing levels. Chelsea also brings creative, innovative thinking to our Talent Acquisition team. While we have worked together on some of the more unique, challenging roles, Chelsea is always supportive, encouraging and has been a great mentor for me.
Julie

Julie Youssef

Sr. Recruiting Manager, Point B

“...truly one of the brightest people I have ever had to chance to work alongside”
I have had the pleasure of working with Chelsea over the past several years while she was at adidas, and is truly one of the brightest people I have ever had to chance to work alongside. As an Event Manager it is imperative to be organized, strategic, professional, have the ability to deal with ambiguity, and also have a sense of humor when everything goes wrong, but all needs be figured out and turned perfect again - in 5 minutes! Chelsea always handled events with ease, and ensured the adidas brand looked its best whenever presented to the consumer.
Becky

Becky Hampson

Sr. Manager Consumer Brand Events, adidas

“Chelsea is the best choice. ”
Chelsea Mergy is an exceptional Marketing Consultant. Her strategic approach to recruitment marketing is unmatched. She consistently identifies new and creative ways to engage niche talent through omni-channel marketing campaigns and effective tactics. Her preparation and execution is flawless. If you are interested in elevating your brand and strategy, Chelsea is the best choice.
Addie

Addie Ventris

Marketing Director, inTulsa

“She is a true visionary and fantastic strategist”
Chelsea has strong knowledge of Brand Marketing and was able to transfer that mastery into strong Recruitment Marketing and Talent Branding for the firm. From the ground up, Chelsea was responsible for everything associated with Talent Marketing and Branding. She is a true visionary and fantastic strategist. She was responsible for lifting our careers website to a whole new level and driving a truly world class candidate experience process from end to end. With Chelsea's deep knowledge of social mediums and tools, Point B was able to gain never before traction in recognition and exposure. Today, our talent network is thriving and growing. As a leader and team member, she is supportive, collaborative and truly a joy to work along side.
Nicole

Nicole Horton

Recruiting Consultant, Point B

“Her in-depth customer research and strategic skills have been incredibly valuable”
Chelsea Mergy has truly transformed our company. As our fractional CMO, she revamped our brand, upgraded our website, and executed winning social media strategies. Her in-depth customer research and strategic skills have been incredibly valuable. We highly recommend Chelsea for her expertise and unwavering dedication.
Oleksandr

Oleksandr Mandryk

CEO Calaton Systems

“Chelsea is not only an amazing teammate but is excellent when it comes to recruitment marketing.”
Chelsea is not only an amazing teammate but is excellent when it comes to recruitment marketing. She has helped our team increase applications, be more active on social channels and represent our brand, and done countless campaigns that yielded fantastic results. The candidate's experience is so important to our team, and Chelsea is always thinking of the candidate first. We would not have had the success we have without her marketing strategy helping us attract top talent.

CASSY HENDRIX

Director, Talent Delivery, inTulsa

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